Nurturing an Innovative and Productive Culture

Company culture is one of the most valuable assets an organization can have. Often in my experience it is severely undervalued and underrated in relation to the bottom line until it is too late. 

It has been interesting to see over the years the cyclical behavior that senior level leadership teams go through in validating and selecting what factors really matter and have the “highest” level of impact on the business.

Ultimately, timelessly, and repeatedly it has always come down to how well an organization's leadership can align, motivate, and cultivate a group of individuals through the management of the day to day and it’s management teams.

It is in the day to day management of communication, engagement, roles, and responsibilities that culture is created. 

Having an understanding of how this all comes together requires insight, guidance, and very careful planning.

More so, nurturing an innovative and productive culture requires leadership and management teams to conquer the following challenges: 

• Defining the company purpose and mission 
• Defining and living up to core values 
• Recruitment and talent retention
• Decentralization of management and leadership 
• Transparent communication 
• Engagement and defining the employee value proposition 

​If you find yourself struggling with your teams in these areas, the first steps to take are the following: 

• Come together and define your company objectives. 
• Document and publish your road map on core values. 
• Evaluate your teams and make sure you have the right people in the right roles.
• Start making the tough decisions: part ways with team members who are not aligned with the objectives and core values.

My course on How to Create an Innovative and Productive Workplace Culture, breaks down some of these areas in detail and provides guidance on what to look out for and why. 

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Nothing happens by coincidence, it’s all one master plan!


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